They claim Internet-of-Value, through Blockchain technology, will transform the retail world. The IoV Blockchain Alliance for Good wants to ensure this revolutionary idea will have a positive impact on the industry. The ability to transact in our shops using our feelings as a decision compass and our goodness as a discount currency is set to expand retail markets significantly
di Raisa Ambros
October sees the launch of the Blockchain Alliance for Good (Bisgit.IoV) – a free membership organisation aimed at boosting the usage of blockchain technology to generate good social and environmental solutions. The Alliance unites blockchain enthusiasts in the retail sector and provides them with a springboard for “good” innovations.
Led by Barbara Mellish, a former senior banker, “Internet-of-Value Blockchain Alliance for Good promotes Total Value exchange which will revolutionise the retail sector. Total Value captures brand value, provenance, supply chain slavery and other intangible non-financial assets. Blockchain allows us to transact value based on our values”.
Emerging technologies are impacting retail today, and the retail store formats will change in the future as we integrate various digital technologies to the benefit of both the retailers and their customers. Technology like AI Bots will affect the customer experience and influence consumer behaviour, making shopping easier and exciting both in stores and on the Internet. Mobile applications will be programmed with the focused information for the consumer, following their values and sentiments, to make the right choice saving time and money. This technology, powered by blockchain, will enable shoppers to control their shopping experience. People could track their purchases, build the network of the favourite targeted shops, have access to price comparisons, the discounts, choose to buy from the most sustainable shop, with best transparency in supply chain, and pay using the same application. The consumer could use the social media for product reviews and instant feedback. Blockchain has the ability to capture customer values, and allow us to transact with them.
Based in the UK but operating internationally, Bisgit.IoV comes out of the not-for-profit Centre for Citizenship, Enterprise and Governance – the world’s leading Think Thank in the Movement of Value. Plans include a University of Cambridge conference (11th November), a free quarterly online specialist magazine (December 2016), and the appointment of the Blockchain Alliance for Good Advisory Board.
Every quarterly edition of Social Value and Intangibles Review (SVIR) will have a supplement on Blockchain for Good. Future editions will feature articles on applications in retail, customer loyalty cards, social media, micro payments, money laundering, supply chain transparency, NGO and charity markets. The Blockchain Alliance for Good is also keen to develop imagineering around what the 2020’s blockchain world will look like, including AI, bots and mobile apps.
About IoV Blockchain Alliance for Good
Internet-of-Value Blockchain Initiative for Socially Good Integrated Transactions (Bisgit.Iov) can be found at www.bisgit.org. Official hashtag of the Alliance is #goodistrending.
About Centre for Citizenship, Enterprise and Governance
The Centre for Citizenship, Enterprise and Governance (CCEG), is the leading not-for-profit open source international Think Tank on the Movement of Value. With over 50,000 members, including 6900 of the largest companies in the world and 2000 politicians, CCEG has over 100 commissions at socialearningsratio.com and over 10 SaaS platforms at Seratio. CCEG’s blockchain focus is around the building of Phronesis World, with more detail of real world applications in Phronesis II (prezi, video), and AI/Bot applications.